What Happened To Liberate After Shark Tank

What Happened To Liberate After Shark Tank


Liberate is located in Los Angeles. This is a California-based mental health fitness startup that offers digital services. The inventor of this company, Olivia Bowser, appealed to the sharks for an investment of $200,000 in Shark Tank in exchange for a 10% equity in the company.

The founder of this company, Olivia (“Liv”) Bowser, was brought up in New York and is curious about the outdoors and physical fitness.

After completing her graduation from the Whitman School of Management at Syracuse University, she served in various marketing companies as a brand manager, digital marketing consultant, and email marketing manager.

Inventor Olivia, who is a Certified Meditation and Mindfulness Teacher, is also an RYS 200 Yoga Teacher. She was featured in major magazines like  Forbes, Business Insider, and The Cut for her outstanding work.

Olivia was moving forward with the idea in her mind that she had to do something of her own. She found an issue related to the daily life of a human and she began to work on it to find a solution to the problem.

In 2019, she had a meeting with her friend, and in the same meeting, she discussed common struggles, loneliness, anxiety, and depression.

Liv understood that many people want to enhance their physical health but they are not able to do so.

She thought of creating a program in which she could give relief to those people who are suffering from this kind of mental issue.

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What Is ‘Liberate’?

Liberate Los Angeles Base is a mental health fitness studio that offers satisfaction by decreasing stress, loneliness, anxiety, and depression. This wellness and fitness service was introduced in 2020. It offers its services digitally.

It offers paid as well as free classes. If you want to take classes you have to download the application in it. This class is 15, 30 and 60 minutes, in which all those things are done so that you can be pleased by fixing your mental health.

This firm offers services for both Individuals and Corporations. They offer a 7-day free trial membership, in which you will get all the things that you obtain in its paid subscription.

There are new classes every week, new programs every month, weekly live classes, and access to wellness community groups. For taking the classes you need to pay a charge of $19 per month. You may also buy an annual plan by spending only $99.

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Who Is The Person Behind The Foundation Of Liberate Meditation? 

Liberate Meditation was set up by Liv Bowser in 2020. Liv Bowser, also known as Olivia Bowser, is the CEO and founder of Liberate. She holds certifications in mindfulness, meditation, breathwork, and yoga. She has a graduate degree in marketing from Syracuse University. The founder of  Liberate Meditation, Liv Bowser, has a net worth of 1 million USD as of 2023.

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How Does Liberate Work?

Liberate offers a series of 15-minute, 30-minute, or 60-minute sessions that cover different elements of mental health. In these sessions and classes, various topics are covered, incorporating confidence, connection, and tranquillity.

The classes of Liberate are provided either as live sessions or as pre-recorded videos if a person is not able to attend the live classes for any reason. Furthermore, the company provides textual material regarding different topics such as meditation.

The live classes are held via a Zoom meeting twice a week. Meanwhile, the pre-recorded videos are available on the website of the company. Every week, nearly four new videos are put on the website. If you want to know the fees, you should know that the monthly fee is $19, on the other hand, the yearly fee is $99.

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How Was Liberate Going Before Shark Tank? 

Liberate is a subscription-based business model and they get maximum revenue from the B2B market up to 65%. The sales of the Liberate company are much higher in the corporation than in the individual.

During the 1 year since its beginning, it has managed to generate a total of $50,000 in sales. Robert wanted to know about its valuation, to which the founder Liv Bowser replied that its margin is 90% and there is a development of 178% year after year.

As soon as she featured Liberate on Shark Tank, her sale in the previous month was $7500. They said that they were not able to scale much in the corporate program as it was very expensive.

In April 2021, she ran a campaign in IFundWomen, in which she managed to raise $11,000 in funds.

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Liberate: Shark Tank Pitch

The founder of Liberate, Olivia Bowser came up on Shark Tank intending to get an investment of $200,000 in exchange for a 10% stake in the company so that she could develop her business.

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Liberate On Shark Tank: Sharks Reactions

Each of the sharks shared different opinions after hearing her pitch. Here is a detailed description of it: 

Robert Herjavec: Robert Herjavec said that he liked this one that is “Liv” but it had not gone up that much and was in the early stages of making investments. Due to this reason, he decided to go out of this business offer.

Mark Cuban: Mark Cuban said that the founder of Liberate was no doubt on-trend, on need, on value, but she had underpriced herself and it was impossible for someone to invest. That is why he also went out of the deal.

Daymond John: Daymond John remarked that he liked this business very much and he hoped that in the coming time, it may become bigger but in the present time it is in its early stages. Because of this, he decided not to invest his money in it right now.

Lori Greiner: Lori Grenier said that she liked this business of “Liv” but she was not able to figure it out. She was unable to find much clarity in this business. So,  she made up her mind not to invest in the business.

Kevin O’Leary: Kevin O’Leary said about this business that this idea is without value and it has not yet taken investors, due to which he was out of it.

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Final Deal

Finally, no deal was made between the founder of Liberate Olivia Bowser and the sharks. Olivia had to leave the Shark Tank stage bare-handed.

Liberate After The Shark Tank

The founder of the Liberate Company was not able to get a deal on Shark Tank. The creator of the Liberate Studio,  Olivia Bowser had given an outstanding presentation of her product in front of the sharks. But unfortunately, all the sharks refused to invest their money in the business.

As soon as this Shark Tank Liberate episode was aired a lot of people shared their opinion about this business idea on Twitter. Most of the people thought that the Sharks would invest in the business.

As of December 2022, nothing much has changed in this business. There are still very few people who visit this website for mental exercise. There are almost more than 21k followers on the company’s official Instagram account.

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Liberate Shark Tank Update

In Shark Tank, the founder represented her product along with the company’s low sales. All the sharks declined to invest their money in this business by explaining their reasons.

As of December 2023, the founder is still working on her business Mental Fitness Studio. Still, the founder is engaged in developing this business.

Liberate Shark Tank Update

While Olivia was unable to reel in the big catch she wished for, her strength remained. The yoga instructor and full-time team psychologist is still active in the business of mental wellness services, at the same rates and with the same enthusiasm as before.

There is now a new Liberate merch available, so the company has developed a little. The Shark Tank Effect took place, which saw Liv featured in different publications.

After the Shark Tank episode, Olivia offered a limited exclusive deal based on the company’s appearance on the show. Liberate has also been featured in various publications, including Business Insider and Forbes.

Liberate’s stability lives on, and the company is doing well. And they have a small line of merchandise available now. Including T-shirts, long-sleeved shirts, tumblers, hats, and tote bags. The company also now has a $35 merch kit that comes with:

  • 4 different stickers
  • 64-page journal
  • branded T-shirt

Liberate keeps releasing new meditations to help people better deal with the pressures of modern life.

In July, Liberate introduced a brand new 30-Day Journaling eBook. The idea behind it, according to founder Liv, was to give people 30 days to build a new wellness habit and uncover new tools to boost joy and build their inner strength.

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What Is The Net Worth Of ‘Liberate’?

The estimated net worth of Liberate is  $1 million and has been slow since its beginning. Most of their sales come from the corporation itself. The founder should try to market the service of this company at a reasonable price.

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Is Liberate Still Active In Business?

Liberate was introduced in 2020 and is running this December 2023 as well. To grab the attention of people, this company is now providing 7 days of free service. It has also employed many women, which is a very good thing.

It has been featured in many news magazines such as Forbes, Business Insider, Shape, The Cut, The Washington Post, and Health & 500 Startups.

This headquarters of the company is located in Los Angeles, California and 2 to 10 employees are working in it.

So,  we can say that as of December 023, Liberate is still active in business.

Liberate: Where Are They Now?

People embraced Liberate when it was launched, and it was well-accepted throughout the COVID-19 lockdown. Olivia was also able to use her digital marketing experience and talents to enhance her service and broaden her consumer base.

With Liberate delivering a rare safe space and supportive community for healthy mental growth, word of mouth transited quickly, and Olivia’s idea was covered in several well-known publications.

Liberate now delivers tailored services based on whether the client is an individual or a business. While businesses must contact Olivia directly for further information, individuals can subscribe to the service for $19 per month or $99 per year on their website.

Customers will also like the fact that each membership delivers unlimited access to the platform’s existing 100+ classes, with new classes and programs being launched regularly.

What Was The Net Worth Of Liberate Meditation In 2021 Before Appearing On Shark Tank?

In 2021, before appearing on Shark Tank,  Liberate Meditation had an estimated net worth of $2 million.

What Was The Net Worth Of Liberate Meditation In 2022?

In 2022 Liberate Meditation had an approximate net worth of $2 million.

What Was The Net Worth Of Liberate Meditation In 2023?

As of 2023, Liberate Meditation has an estimated net worth of $1 million.

What Is Next For Liberate and Its Founder, Olivia Bowser?

As of December 2023, Olivia Bowser is busy making Liberate the best business that it can be. Her personal Instagram page is full of events where she was able to convey her passion for mental fitness to audiences. On November 21, 2023, she posted that she had hosted an event with Bisnow, a commercial real estate company. In October 2023, she posted that she had visited her alma mater, Syracuse University, to speak with the students at the Whitman School of Management.

On LinkedIn, Bowser’s work experience indexes her as the founder and CEO of Liberate from May 2020 to the present day. As per her profile, in February 2023, she also became the Director of Member Wellbeing for Startup Experts.

She also holds the title of the Mental Wellness Expert for Hatch, from April 2022 to the present. In other words, it looks like Bowser has been able to fetch her passion for several other ventures.

What Are The Positive Aspects Of Liberate Mental Health Fitness Studio?

Liberate Mental Health Fitness Studio has a lot of positive aspects. Some of the most important advantages of Liberate Mental Health Fitness Studio are as follows: 

  • It helps you to improve your mental well-being.
  • It calms your mind and reduces your anxiety.
  • It offers virtual as well as in-person courses.

Final Opinion

The journey of Liberate Mental Health Fitness on Shark Tank not only showcased their innovative approach to improving your mental well-being but also highlighted the importance of reducing your anxiety. As the company continues to grow, it stands as a testament to the transformative power of ideas and the entrepreneurial spirit. We are not eagerly waiting to see Liberate reach the top of success.


Who is the founder of Liberate Mental Fitness Studio?

Olivia (“Liv”) Bowser is the founder and CEO of Liberate Mental Fitness Studio.

What is the worth of Liberate Mental Fitness Studio?

The estimated worth of Liberate Mental Fitness Studio is $1 million.

How is Liberate doing after Shark Tank?

Liberate Meditation, a health fitness class was introduced by Liv Bowser in 2020. It appeared on Shark Tank in November 2021. As of December 2023, the net worth of Liberate Meditation is $1 million, and they are generating a whopping $500K in annual revenue. Although the Sharks were not interested in investing in Liberate Meditation, the Sharks liked the idea. Unfortunately, they decided not to invest in the business because they felt it was too early and the business required to grow.

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